The Alloys I.T and print and imaging distributor company based in Sydney's North Ryde is the latest technology based firm to stand out from the pack using human statues at their yearly showcase event.
I.T and print imaging distribution may sound moderately sexy, but with the addition of a golden painted and decorated human statue, their moderately sexy event came to life and achieved a real wow factor.
The human statue model mingled with management, distributors and other event attendees, showing off the various impressive information technology products and services on display.
Alloy's is committed to maintaining their position as one of Australia's most innovative and customer / distributor focused I.T companies, and their use of a human state model and campaign demonstrates their leadership and mindset to not just be average and be one of the pack - but rather to stand out from the pack, showing innovation, daring and creativity.
The statue campaign was effective as it helped attract more A list attendees, positive press, as well as generating positive buzz for the firm in the Australian I.T and distribution industry.
Alloy's continues to innovate in an ultra impressive fashion - be it with products, services, or with outside the box media and marketing campaigns. As their trademark saying goes - "The non traditional distributor".
Product suite of Alloy's include:
Single and Multifunction Printers
Large Format Printers
Direct to Garment Printers
IP Surveillance Cameras and Software
High-Speed Document Scanners and Software solutions
Home Automation Products
Human Statue Bodyart
Human Statue Bodyart Flickr
Eva Rinaldi Photography Flickr
Eva Rinaldi Photography